Bringing Online Programs to Small Institutions
By: Jennifer Patterson Lorenzetti, MS
Small institutions face their own unique set of challenges when it comes to starting online programs. Here’s how to succeed.
marketing your online program
Creating Military-Friendly Marketing for Online Programs
By: Jennifer Patterson Lorenzetti, MS
Members of the military are a sought-after population for distance education programs. These adult students have a built-in aid budget for taking courses, and they might be quite motivated to complete their studies. Reaching them through advertising, however, remains a challenge.